Today I’m thrilled to share some valuable insights on using ChatGPT, an artificial intelligence model, to optimize your workflow. Whether you’re a content creator or a diligent researcher, AI tools can drastically improve your productivity and ideation process. So, let’s delve into three powerful ways you can leverage ChatGPT in your workflow. 1. Content Creation […]
Summary: In this video, I walk through how to use Amazon Affiliate tracking links to track sales from a campaign. We use these when working on book launch campaigns and make sure to share this link with all our partners so that we can track clicks and purchases directly connected with our marketing efforts. Pro […]
It is my great honor and pleasure to present to you this interview where I sat down with Hugh Howey, author of so many wonderful books, but most well-known for Wool. Hugh’s story is not unlike Andy Weir from my last video, but I think you’ll find the advice he provides to authors to be […]
Andy Weir always wanted to be a writer, but finding success in the publishing industry proved to be difficult. Instead, he pursued a degree in computer programming and worked as a software engineer for many years until being laid off in 1999, which led to discovering a large sum of money in stock options. This […]
Bill Taylor is a writer, speaker, and entrepreneur who cofounded Fast Company magazine. We worked with Bill on the launch of his book, Simply Brilliant. The strategies we used when building Bill’s subscriber list illustrate some key factors that are essential in content marketing: Traffic: How many people are seeing your offer? Opportunity: What is […]
What you share with your audience is key when it comes to promoting yourself. Your content truly is the embodiment of your message and can make or break your marketing efforts and success. There are many ways to do this and none of them are too time consuming or difficult, you just have to be […]
Full disclosure, that headline is clickbait. There are no secrets to social media (that I know of). The key is to be helpful, and add value to the lives of your fans. You really do need to be relentlessly helpful and passionate about your purpose to grow a following. That said, let’s talk specifics. These […]
“I am clueless about digital media strategies. For perspective, I don’t even have a Facebook page.” That was what an author recently wrote to me. This author is a very successful business person, who likely spends her free time growing her knowledge base and making decisions to grow her already successful company, as well as […]
We send a lot of email, for a lot of clients. It can be intimidating sending to hundreds, or thousands of people, especially considering that it is a representation of you and your work. So I wanted to put together this quick checklist for you to follow. It includes some tips and tricks we use […]
In this post, I’ll share 5 ways that you can use your email list even if you don’t have a website. Getting a site up and running can be a daunting and expensive prospect (though it doesn’t have to be), and you might feel like you can’t do anything until you have a website up. There […]